Retail design for cultural destinations
Guest blogger: Callum Lumsden, creative director of Lumsden at Small Back Room on “Retail design for cultural destinations”
It is often said to me that retail design for the Cultural Sector is a whole different ball game to retail design for the high street. It is something which I struggle with explaining because there are many factors which make it similar.
B2B profile raising
Posted by Julia James
If you really want to stand out from the crowd nowadays you have to be seen to have valued opinions. You have to be engaged with debates, you need to demonstrate your expertise and for those that really want to stay ahead, you need to think like a media company.
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